Brand Identity / Art Direction / UI&UX
Developed the brand identity for The International Running Wave, a global running club uniting amateur and advanced runners. The identity embodies the shared passion for movement and connection, combining sleek, modern design with an inclusive, community-driven ethos.
The visual system features dynamic motion-inspired graphics, bold typography, and a vibrant color palette that reflects energy and innovation. This cohesive identity extends across digital platforms, apparel, and marketing materials, resonating with runners worldwide.